ICAN is the market leader providing application and conversion solutions for universities and prospective applicants worldwide. Our HelloUni B2B2C platform is a customisable cloud-based enterprise solution which uses machine learning to connect applicants with universities and help universities optimise applicant engagement and conversion. We are already revenue generating with two universities subscribers and 10+ universities down the growing pipeline. hellouni b2c app simplifies and streamlines the entire experience for searching and applying for universities in the UK by applying chatbot technology combined with machine learning. Our long-term vision is to be a streamlined end-to-end platform for all study abroad application needs.